About us

The brand is shaped by refined craftsmanship, intentional design, and a deep love for materials, texture, and softness; rooted in the simple joy of transforming or creating something new and memorable. It is also guided by a gentle approach to the environment, often incorporating discarded fabrics and using recyclable packaging whenever possible.

Founded by Venezuelan-born designer Laili Lau, who grew up surrounded by the tropical light and natural tones of the Caracas valley and is inspired by the energy of her life in New York, the brand reflects her lifelong devotion to handcraft and the fluid mix of her multicultural influences.

Each piece, whether clothing, accessories, or textile-based work, embodies care, clarity, and a thoughtful approach to construction, evolving naturally through her creative journey.